--- title: Blog (9) description: Explore Traction's content library to uncover the latest brand trends and learn more about our product and data. (9) --- [![Traction Aquamarine 1](https://content.brandtraction.co.uk/hubfs/ProQuo_2024/Images/Traction%20Aquamarine%201.svg)](https://content.brandtraction.co.uk/) - Solutions - [About](https://content.brandtraction.co.uk/about) [Sign in](https://app.brandtraction.co.uk/login) [Book a Demo](https://content.brandtraction.co.uk/book-a-demo-2025) [Sign in](https://app.brandtraction.co.uk/login) [Book a Demo](https://content.brandtraction.co.uk/book-a-demo-2025) [![Icon](https://content.brandtraction.co.uk/hubfs/ProQuo_2024/Images/Vector%20(2).svg) Brand Tracking](https://content.brandtraction.co.uk/brand-tracking-service) [![Icon](https://content.brandtraction.co.uk/hubfs/ProQuo_2024/Images/Vector%20(2).svg) Marketing Effectiveness Measurement](https://content.brandtraction.co.uk/marketing-effectiveness-measurement) # Explore our blog posts [![Partnership advertisement between brands Airbnb and the Olympics](https://content.brandtraction.co.uk/hubfs/Blog%20-%20Airbnb%20OlympicsHeader-1.jpg)](https://content.brandtraction.co.uk/blog/airbnb-500m-olympic-sponsorship) #### [Airbnb's Olympic sponsorship - did it work?](https://content.brandtraction.co.uk/blog/airbnb-500m-olympic-sponsorship) Aug 17 [Brand Management](https://content.brandtraction.co.uk/blog/tag/brand-management), [Strategic Partnerships](https://content.brandtraction.co.uk/blog/tag/strategic-partnerships) [Read more](https://content.brandtraction.co.uk/blog/airbnb-500m-olympic-sponsorship) [![](https://content.brandtraction.co.uk/hubfs/Header%20image-Aug-16-2021-11-19-35-68-AM.png)](https://content.brandtraction.co.uk/blog/case-study-pip-and-nut) #### [Pip & Nut shake up the category with ProQuo AI](https://content.brandtraction.co.uk/blog/case-study-pip-and-nut) Aug 17 [Case Study](https://content.brandtraction.co.uk/blog/tag/case-study) [Read more](https://content.brandtraction.co.uk/blog/case-study-pip-and-nut) [![dating apps, thursday, bumble, hinge ](https://content.brandtraction.co.uk/hubfs/Blog%20-%20Dating%20AppsHeader.jpg)](https://content.brandtraction.co.uk/blog/deep-dive-dating-apps-in-2021) #### [Deep Dive: dating apps in 2021](https://content.brandtraction.co.uk/blog/deep-dive-dating-apps-in-2021) Aug 13 [Brand Management](https://content.brandtraction.co.uk/blog/tag/brand-management) [Read more](https://content.brandtraction.co.uk/blog/deep-dive-dating-apps-in-2021) [![](https://content.brandtraction.co.uk/hubfs/Blog%20-%20Too%20Good%20to%20GoHeader.jpg)](https://content.brandtraction.co.uk/blog/proquo-sits-down-with-too-good-to-go) #### [ProQuo sits down with Too Good To Go](https://content.brandtraction.co.uk/blog/proquo-sits-down-with-too-good-to-go) Aug 13 [Brand Management](https://content.brandtraction.co.uk/blog/tag/brand-management), [Integrity](https://content.brandtraction.co.uk/blog/tag/integrity) [Read more](https://content.brandtraction.co.uk/blog/proquo-sits-down-with-too-good-to-go) [![](https://content.brandtraction.co.uk/hubfs/Header%20image-Aug-05-2021-04-22-14-96-PM.png)](https://content.brandtraction.co.uk/blog/is-fashion-enough-to-make-the-olympics-mainstream) #### [Is fashion enough to make the Olympics attractive to the masses?](https://content.brandtraction.co.uk/blog/is-fashion-enough-to-make-the-olympics-mainstream) Aug 6 [Brand Reputation](https://content.brandtraction.co.uk/blog/tag/brand-reputation), [Proposition](https://content.brandtraction.co.uk/blog/tag/proposition) [Read more](https://content.brandtraction.co.uk/blog/is-fashion-enough-to-make-the-olympics-mainstream) [![Integrity brand index, top 100 most trusted brands](https://content.brandtraction.co.uk/hubfs/Integrity%20Leaderboard%20Header.png)](https://content.brandtraction.co.uk/blog/brand-integrity-index) #### [Can you name the top 3 most trusted brands?](https://content.brandtraction.co.uk/blog/brand-integrity-index) Aug 3 [Brand Management](https://content.brandtraction.co.uk/blog/tag/brand-management), [Integrity](https://content.brandtraction.co.uk/blog/tag/integrity) [Read more](https://content.brandtraction.co.uk/blog/brand-integrity-index) [![Brand Manager building a brand ](https://content.brandtraction.co.uk/hubfs/Build%20a%20Brand%20header.png)](https://content.brandtraction.co.uk/blog/how-to-build-a-brand-with-purpose) #### [How to build a brand with purpose](https://content.brandtraction.co.uk/blog/how-to-build-a-brand-with-purpose) Jul 30 [Brand Management](https://content.brandtraction.co.uk/blog/tag/brand-management) [Read more](https://content.brandtraction.co.uk/blog/how-to-build-a-brand-with-purpose) [![amazon webpage, someone browsing for brands ](https://content.brandtraction.co.uk/hubfs/amazon_header.png)](https://content.brandtraction.co.uk/blog/is-your-brand-amazon-ready) #### [Is your brand 'Amazon ready?'](https://content.brandtraction.co.uk/blog/is-your-brand-amazon-ready) Jul 23 [Brand Management](https://content.brandtraction.co.uk/blog/tag/brand-management), [Customer Relationships](https://content.brandtraction.co.uk/blog/tag/customer-relationships) [Read more](https://content.brandtraction.co.uk/blog/is-your-brand-amazon-ready) [![](https://content.brandtraction.co.uk/hubfs/measuring_marketing_impact_header.png)](https://content.brandtraction.co.uk/blog/why-arent-you-focusing-on-marketing-impact) #### [Why aren't you focusing on marketing impact?](https://content.brandtraction.co.uk/blog/why-arent-you-focusing-on-marketing-impact) Jul 23 [Brand Management](https://content.brandtraction.co.uk/blog/tag/brand-management), [Proving Marketing Impact](https://content.brandtraction.co.uk/blog/tag/proving-marketing-impact) [Read more](https://content.brandtraction.co.uk/blog/why-arent-you-focusing-on-marketing-impact) [![](https://content.brandtraction.co.uk/hubfs/prev_blue_arrow.svg)](https://content.brandtraction.co.uk/blog/page/8) [7](https://content.brandtraction.co.uk/blog/page/7) [8](https://content.brandtraction.co.uk/blog/page/8) [9](https://content.brandtraction.co.uk/blog/page/9) [10](https://content.brandtraction.co.uk/blog/page/10) [11](https://content.brandtraction.co.uk/blog/page/11) [![](https://content.brandtraction.co.uk/hubfs/next_blue_arrow.svg)](https://content.brandtraction.co.uk/blog/page/10) [All posts](https://www.proquoai.com/blog/all) ## Ready to understand your customers like never before? Talk to our team today and start your journey towards brand and marketing transformation. [Schedule a demo](https://content.brandtraction.co.uk/book-a-demo-2025) [Learn more](https://content.brandtraction.co.uk/about) [![Traction Aquamarine 1](https://content.brandtraction.co.uk/hubfs/ProQuo_2024/Images/Traction%20Aquamarine%201.svg)](https://content.brandtraction.co.uk/) ###### Solutions - [Brand Tracking](https://content.brandtraction.co.uk/brand-tracking-service) - [Marketing Effectiveness Measurement](https://content.brandtraction.co.uk/marketing-effectiveness-measurement) ###### Company - [About](https://content.brandtraction.co.uk/about) - [Book a demo](https://content.brandtraction.co.uk/book-a-demo-2025) - [Sign in](https://app.brandtraction.co.uk/login) Subscribe to our newsletter - [Cookie Policy](https://content.brandtraction.co.uk/cookie-notice-2025) - [Privacy Policy](https://content.brandtraction.co.uk/privacy-notice-2025) - [Terms & Conditions](https://content.brandtraction.co.uk/terms-of-use-2025) © Brand Traction 2025 | All Rights Reserved      Website by [**ROMI**](https://www.romi-associates.com/)