---
title: Mother agency uses ProQuo to supercharge marketing campaigns
description: Find out how this creative agency uses technology to drive distribution and grow retail value for their clients.
image: https://content.brandtraction.co.uk/hubfs/Mother%20case%20study%20header.png
---

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# Mother agency, Broody, uses ProQuo to supercharge marketing campaigns

[Brand Management](https://content.brandtraction.co.uk/blog/tag/brand-management)

[Case Study](https://content.brandtraction.co.uk/blog/tag/case-study)

[![Katie Wrightson, Head of Content](https://content.brandtraction.co.uk/hubfs/Katie%20Wrightson%20Avatar%20on%20White.png)](https://content.brandtraction.co.uk/blog/author/katie-wrightson-head-of-content)

Posted on January 4, 2022

*Updated on March 13, 2023*

[Katie Wrightson, Head of Content](https://content.brandtraction.co.uk/blog/author/katie-wrightson-head-of-content)

<https://content.brandtraction.co.uk/blog/author/katie-wrightson-head-of-content>

**1** min read time

![case study of an agency using marketing technology for clients ](https://content.brandtraction.co.uk/hubfs/Mother%20case%20study%20header.png)

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In this case study, we explore the story of a leading UK agency, Broody.

After using a live consumer intelligence platform for their client, no alcohol brand - CleanCo - Broody never looked back. 

 

On this platform, Broody:

- Tested and optimized messaging for their upcoming campaign 
- Identified how their campaign was impacting consumers in real-time 
- Used these learnings to inform future strategies 

What did this result in?

- **600%** increase in retail sales value 
- National distribution in **478** stores 
- **250K** website visits following the campaign. 

 

*Want to find out more about Broody? Keep reading...*

 

[![case study agency uses technology to grow](https://content.brandtraction.co.uk/hs-fs/hubfs/Case%20Study.png?width=791&name=Case%20Study.png)](https://content.brandtraction.co.uk/hubfs/Mother%20case%20study_compressed.pdf)

 

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